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Conscious Hunting

For many of us, one of the greatest outdoor experiences involves stepping into the wild with a loaded gun.

The reason Fjällräven exists is a pioneering attitude that things can get better. Tougher, stronger, simpler, more sustainable. Regardless of how others do it.

As we move into the wild with a rifle over the shoulder, our hunting gear matches the classic Fjällräven formula of wilderness expertise and a manic strive for timeless function, feel and durability. Enabling a rich outdoor life, without scarifying the environment.

We call it Conscious Hunting.

To receive your parcel before Christmas, order within: 2015-12-18T15:00 Extended Christmas Return Period until 15th January 2016 for orders made between 20th November - 31st December 2015