Övik is the nickname of Fjällräven’s hometown Örnsköldsvik. This northern coastal town is part of the World Heritage Höga Kusten and the town and its scenic surroundings inspires to an active outdoor life. Quite naturally, our origins have also inspired us in the creation of Övik Series, which consists of functional and versatile products for general outdoor life. With classic styles, Övik products work as well on the trail as they do in town after a hike.
The Övik Series is based on our G-1000 fabric. First and mid layer products are predominantly made in natural fibres such as wool and cotton.